News articles

Sanitarium™ UP&GO™ No Added Sugar Wins New Product Innovation Award

Sanitarium UP&GO™ No Added Sugar named ABA100 Winner for Product Innovation in The Australian Brand Awards 2020. read more

Sanitarium™ launches new UP&GO™ No Added Sugar

Sanitarium Health Food Company has launched UP&GO™ No Added Sugar - its most significant product innovation in the liquid breakfast category since debuting UP&GO two decades ago. read more

Nutri-Brex - a new name for Weet-Bix in China

Generations of Aussie families have grown up with the Weet-Bix™ name on breakfast tables, but the first generation of Chinese families to enjoy the much loved and trusted Australian breakfast staple will soon come to know it as Nutri-Brex™. read more

Stephanie Gilmore Launches 2017 Weet-Bix Kids TRYathlon

Six-time World Surfing Champion, Stephanie Gilmore has launched the 2017 Sanitarium Weet-Bix Kids TRYathlon Series with a simple message – "focus on completing, not competing". read more

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