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Stephanie Gilmore launches 2017 Sanitarium Weet-Bix Kids TRYathlon Series

Six-time World Surfing Champion, Stephanie Gilmore has launched the 2017 Sanitarium Weet-Bix Kids TRYathlon Series with a simple message – "focus on completing, not competing". read more

Nutri-Brex - the new name for Weet-Bix in China

Sanitarium launches Nutri-Brex in response to China's new-found love for wholesome and healthy Australian breakfast cereal. read more

Aussie NBA Champion Matthew

Aussie basketball superstar and 2016 NBA Champion, Matthew Dellavedova, has partnered with Sanitarium UP&GO, as the brand continues in its role as the official liquid breakfast of the NBA in Australia. read more

Aussie musicians remix iconic Weet-Bix anthem

Aussie musicians remaster iconic anthem for a new generation of Weet-Bix kids read more

Weet-Bix booming in China

Sanitarium has been actively monitoring an increased demand for Weet-Bix both from our Australian customers and those that we export to in China. read more

Sanitarium named Employer of Choice and recognised for Community Contribution

Sanitarium named Employer of Choice and recognised for achievements in human resource management and community contribution at The Australian Business Awards 2016 read more

Weet-Bix voted Most Trusted Breakfast Food

Sanitarium Weet-Bix voted Australia's Most Trusted Breakfast Food for the fourth consecutive year by Readers Digest poll. read more

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