Eating a nutritious breakfast is important for everyone – but especially for children. Eating a healthy breakfast sets the tone for the rest of the day with good eating habits and it can provide up to a third of their daily nutrient needs. It also improves your kids’ concentration, so their teachers will thank you too!
But two thirds of Australian teachers (67%) report that children are coming to school hungry, and the problem is worsening. There are a variety of reasons for this, including lack of time and a poor understanding of the health benefits – but many schoolkids don’t skip breakfast from choice. 15% of Australians go hungry at some point in the year. More than 652,000 of us receive food relief each month, and one third of these are children.
Join the club!
Sanitarium serves, supports and cares for others - it's at the very core of what we do. For 120 years Sanitarium has cared for and served others to make a real and lasting difference in local communities.
Since 2001, Sanitarium's Good Start Breakfast Club program has partnered with key organisations that are on the ground, day in and day out, delivering 15 million serves of Weet-Bix and other breakfast foods to some of the most disadvantaged communities around Australia.
We work closely with Foodbank Australia
to support over 1,900 breakfast clubs across the country, 350 breakfast clubs throughout South Australia through Kickstart for Kids
, and many more through the Australian Red Cross